The 411 on Blogging

The term “blogging” has become so trendy. It’s all over social media. Overnight sensations posting their impressive website earnings and tossing around language like: growing my Instagram followers, being retweeted, drop your link, affiliate marketing, go viral. And the list goes on and on.

Everyone wants to be a blogger and get in on that sexy action. From the sidelines, that fantasy life looks very exciting.  And who wouldn’t want to be a part of that new, cool community; add a second layer to an otherwise vanilla life.

Or maybe you just feel the calling. You’re not really motivated by office coffee talk about your new found passion. Possible fame? Ba humbug. You just want to write to your heart’s content. After all, “sharing is caring” and your altruistic inner self is just dying to get out.

Don’t sweat it. I can relate and on multiple levels.

Either way you’re at that blogging crossroads – unsure if to move forward: put pen to paper, publish and have the world scrutinize your work, your baby. Or not. Maybe you’ll be more comfortable just sipping on your macchiato and watching this play out from the sidelines.

The stress. Your head is exploding with so many unanswered questions: Is your viewpoint interesting enough? Is your life worth writing about? Can you do this?

Yes. Yes. And absolutely yes!

But, before you pull the trigger, start by asking yourself why you want to blog and that will help you pick a path that makes sense for you. Are you writing for the sheer pleasure of it all or are we wanting to monetize? You know – bank, cash cow it.

Option 1

You want to blog because writing is 100% cathartic. You could care a less about making money off your writing. You just want to share your gift with the world. Then I say to you: what are you waiting for? Don’t overthink it! Sit down and get those ideas on paper. Have Siri dictate while you drive. You can do it!

Option 2

You want to share this passion and you’re also thinking: “and why not make a buck or two at the same time?” Then STOP right here and put that pen down. It’s about to get real.

If you are serious about exploiting your talent, then we have to address the elephant in the room: to be successful, you will have to prioritize it.

Taking your writing/blogging to the next level will become like a second job. No joke. It will consume that happy hour time, reading time, Bravo TV binging time and even seep into family time. And that’s perfectly fine, if you hope to transition your passion into a self-sustainable career. The means justifies the ends.

Here is the 411 on making it in the blogging world: if you want it bad enough and you have a story to tell, you’re going to have to invest about 2 to 3 hours a day, for the first year. Some bloggers talk about taking a day off during the week to rest – sure, maybe when you hit the “big blogger time.”

Otherwise, get ready to say bye-bye to your extracurricular fun – blogging will become your new best friend. It’s a small price to pay for freedom from corporate America or whatever your current world looks like. And let’s be honest – you’ll love it! You’re a writer with a story to sell.

So, roll up your sleeves; we’ve got some work to do.

You’ve got this!

2 thoughts on “The 411 on Blogging

    1. I love it too Helen! Once you decide to that that “blogger plunge” understanding the road ahead makes it so much easier, I think. Requires so much planning and investigating; it’s not as simple as “hey I think I’ll write and publish.” I’ll blog about that in the coming weeks. 🙂 Thanks for stopping by!

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